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Sales Enablement
Post-Close Revenue Protection for Manufacturers
Most manufacturers celebrate when a deal closes. What happens next is where they quietly lose ground. Here's what marketing should own after the deal closes -- and why most companies aren't doing it.
Amy Phillips
6 days ago3 min read
Why Marketing and Sales Still Can't Agree And What Mid-Size Teams Can Do About It
Most teams assume the problem is each other: marketing is sending "bad" leads or sales isn't following-up. It's neither.
Amy Phillips
Feb 42 min read
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